GWM drops price of Cannon Alpha ute

GWM has repositioned its Cannon Alpha PHEV light commercial utility range with sharper pricing and an increased all-electric driving range.

Now available from $61,490 plus on-road costs, GWM says the updated model range is up to $2500 cheaper than before (based upon the total drive-away price) while also offering an EV-only driving range of 115km on the NEDC cycle, a 5km improvement.

The pricing offer is available to all contracts signed before June 30.

Measuring 5445mm long, 1991mm wide, 1924mm tall, and 3350mm in wheelbase, the four-wheel drive GWM Cannon Alpha PHEV boasts an 800mm water wading depth, 28.5-degree approach angle, 23.0-degree departure angle, and a turning circle of 13.9 metres.

The model can tow up to 3500kg (braked) and offers a payload of 685kg.

Power continues to arrive courtesy of a turbocharged 2.0-litre four-cylinder petrol engine and electric motor combination offering 300kW/750Nm via a nine-speed automatic transmission.

The Cannon Alpha PHEV is suspended by an all-coil arrangement with double wishbones up front and a multi-link setup at the rear. Four-wheel disc brakes and a locking rear differential are standard fare, as is an electrically assisted steering system.

Equipment highlights for the entry-level grade Lux include 18-inch alloy wheels, dusk-sensing LED headlights with auto high beam, LED daytime running and fog lights, keyless entry and ignition, rain-sensing wipers, rear privacy glass, a spray-in tub liner, faux-leather upholstery, powered front seat adjustment, and dual-zone climate control.

Infotainment and connectivity equipment includes a 12.3-inch digital instrument cluster, 14.6-inch infotainment array, wireless Apple CarPlay and Android Auto mirroring, Bluetooth connectivity, voice control, six-speaker sound, and connected vehicle telematics.

Safety inclusions see the Cannon Alpha PHEV equipped with seven airbags, 360-degree camera technology, adaptive cruise control, autonomous emergency braking, collision mitigation, driver fatigue monitoring, hill ascent and descent control, rear parking sensors, traffic sign recognition, trailer sway mitigations, and tyre pressure monitoring.

Stepping up to the Cannon Alpha PHEV Ultra we find incremental inclusions such as a front differential lock, 60:40 split-fold tailgate, rear sliding window, LED cornering lights, a panoramic sunroof, leather-accented upholstery, front seat heating, massage and ventilation, a heated steering wheel, electric reclining rear seats, auto-dimming rear-view mirror, and 64-colour LED ambient cabin lighting system.

Other highlights include a 10-speaker Infinity audio system, front and rear wireless device charging pad, head-up display, and both auto parking and auto reversing assistants.

GWM Australia New Zealand says that first shipments of the new Cannon Alpha PHEV are expected Australia imminently with test drives being offered by the GWM Australia dealer network from mid-May.

As with all GWM products, the model is backed by a seven-year/unlimited-kilometre warranty with included roadside assistance and capped price servicing.

The GWM Cannon Alpha has sold just 437 examples across the first quarter of 2025.

The figure places the model well behind segment rivals including the Ford Ranger (12,362 units), Toyota HiLux (9253), Isuzu D-Max (4891), BYD Shark 6 PHEV (4836), Mitsubishi Triton (4032), Mazda BT-50 (3197), Toyota LandCruiser (2304), Nissan Navara (2267), GWM Ute (1622), Volkswagen Amarok (1459), and LDV T60 (1247).

2025 GWM Cannon Alpha PHEV pricing*:

*Pricing excludes on-road costs.